C.H. Guenther & Son (CHG) today announced it has acquired Cookietree Bakeries (Cookietree), a leading producer of premium thaw-and-serve cookies, bake-and-serve cookie dough, brownies and scones. Financial terms of the transaction were not disclosed.
Founded in 1981, Cookietree supplies leading quick-service restaurants (QSRs), fast-casual restaurants, club stores and retailers from its state-of-the-art manufacturing facility in Salt Lake City. The business will continue to operate under the Cookietree brand with production out of Cookietree’s existing facility.
Based in San Antonio, CHG, a producer of branded and private-label food products, is owned by PPC Partners along with management and other co-investors. The acquisition grows CHG to more than 3,000 employees in 21 food manufacturing locations in the U.S., Canada and Western Europe.
Greg Schenk, founder and CEO of Cookietree, said, “CHG’s global capabilities, manufacturing expertise and food-safety focus will allow Cookietree to continue providing excellent service to our existing customers while also expanding our business. CHG’s and PPC’s family legacies and commitment to long-term business-building make them both ideal partners for Cookietree.”
Dale Tremblay, CEO of CHG, said, “Greg and his team have built Cookietree into a market leader in the dessert space. Their customer-centric culture and commitment to innovation are well-aligned with our core values. We look forward to leveraging our combined capabilities and providing value for customers for years to come.”
Chris Trick, principal at PPC Partners, added, “CHG is led by an outstanding team with a proven track record of growth, both organically and through acquisition. The acquisition of Cookietree demonstrates PPC’s commitment to CHG and to partnering with industry leaders to deliver innovative products and excellent customer service. We will continue to support CHG and Cookietree as they look to deliver value to their customers.”
Cookietree was advised on the sale by Cody Peak Advisors.
About C.H. Guenther & Son: San Antonio-headquartered C.H. Guenther & Son is a growing, privately owned food manufacturer that has delivered high-quality products and “just baked from scratch” flavor for nearly 170 years. Founded in Texas in 1851, the global company employs more than 3,000 people in 21 manufacturing locations in the U.S., Canada and Western Europe. CHG is a leading supplier of branded and private-label gravies and sauces; seasonings; grain-based specialties such as frozen dough and buns; artisan breads; custom desserts; frozen oven-ready snacks and meals and other value-added food products for foodservice clients and select consumer markets. CHG’s well-loved retail brands such as Pioneer, White Wings, Sun-Bird and Cuisine Adventures have been included at family meals for generations. Visit us at CHG.com.
About Cookietree Bakeries: Located in Salt Lake City, Cookietree Bakeries is a leading supplier of thaw-and-serve cookies and bake-and-serve cookie dough to the foodservice industry. All its products are manufactured in a state-of-the-art facility that is SQF certified, kosher certified and halal certified. Cookietree’s customers are found throughout North America, Europe, Asia and the Middle East. For more information, visit Cookietree.com.
About PPC Partners: PPC Partners acquires and operates North America-based middle-market companies with leading positions in the manufactured products, services and health care sectors. Led by Tony Pritzker and the former investment and operating professionals of Pritzker Group Private Capital, the firm’s differentiated, long-duration capital base allows for efficient decision-making, broad flexibility with transaction structure and investment horizon, and alignment with all stakeholders. PPC Partners builds businesses for the long term and is an ideal partner for entrepreneur- and family-owned companies. For more information, visit PPCPartners.com.